Project Location: – Located in the heart of Smoha, Alexandria – Overlooks three main streets: Elbert El
Awal, Zaki Ragab, and Shaheed Kamal El Din (parallel to Fawzy Moaz)
Project Specs: – Total Area: 12 acres – Designed by architect Mohamed Talaat (MTA)
Facilities & Services: – Fully furnished hotel-style apartments – Business towers – Integrated commercial
zone managed through the TalentMix model – Luxury sports club and gym – 7 pools including a
dedicated LA pool and Jacuzzi
TalentMix Commercial Management Approach: A curated commercial experience combining: –
Specialty retailers – Quality assurance across tenants – Complementary retail mix (F&B, fashion, services)
Fully finished units
Finishing Details: – Reception: High-end porcelain or marble flooring – Bedrooms: HDF floors – False
ceilings: Flat gypsum board – Concealed A/C in reception; pre-installed connections in bedrooms –
Double-glazed PVC doors & windows – Choice of 3 color palettes: Light, Dark, Neutral – Custom
upgrades available upon request
Delivery: – Within 3 years
Final Message: “The One” is not just a residential development—it represents a vision for elevated
urban living. Developed by ElseWhere and backed by NUCA, the project guarantees quality, security,
and sustainability. Ideal for homeowners and investors seeking a premium lifestyle in Alexandria’s
prime Smoha district.
Mix of anchor stores and startups – Periodic performance reviews
Underground Parking Complex: – Advanced fire system and smoke detectors – Full camera
surveillance – Chauffeur waiting rooms – Direct access to buildings via high-speed Loopy elevators –
Smart car management and wide parking bays – Ventilation and LED lighting systems – Anti-slip ramp
with signage and 24/7 monitoring
Residential Units:
1. 2-Bedroom Apartments: ~130 sqm 2. 3-Bedroom Apartments: ~170 sqm 3. 3-Bed +
Living Room: ~195 sqm 4. 4-Bed + Living/Maid Room: ~240 sqm 5. Duplex Villas with private gardens:
315-400 sqm
Payment Plan: –
5% contract down payment – 10% after 3 months – Quarterly installments up to 6 years
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